chat bots are coming for commerce. will this be another step in commerce conformity, or will brands build bots in their likeness?

DTC commerce culture has changed. Risk-taking - and with it, innovation - have been all but extinguished.

eCommerce wouldn't be what it is without 3rd party innovation. When unchecked, those 3rd parties have a hidden cost - slow performance.

Shadows have emerged across tech and digital. Will brands be able to shine through the darkness?