Rick KenneyMay 183 minThe Impact of 3rd Party Technologies on Site SpeedeCommerce wouldn't be what it is without 3rd party innovation. When unchecked, those 3rd parties have a hidden cost - slow performance.
Rick KenneyApr 273 minLight through the Shadows: Insights highlight the evolving state of eCommerce Shadows have emerged across tech and digital. Will brands be able to shine through the darkness?
Rick KenneyMar 233 minDown by the Bay -- ShopTalk 2022ShopTalk is here -- Here’s a quick take on what will make this show great, and what you can do to make it better.
Rick KenneyMar 116 minAnatomy of the Shopper JourneyThe shopper journey is truly a winding one, fraught with twists and turns. This anatomy of the journey provides a view of 'how am I doing?'
Jenn MacFarlaneMar 72 minOn the Mark: No Mo(bile) Excuses and Members OnlyFebruary's best of benchmarks spans the lifecycle from the on-site journey (and mobile's failings) to the power of subscription.
Jenn MacFarlaneFeb 132 minOn the Mark: Mr Brightside meets the Beastie Boys, January’s Hits, Disc 2January’s first batch of hits shared a rather dire industry perspective - vanishing traffic growth, rising acquisition costs, and...
Rick KenneyFeb 73 minOn The Mark: From Stills to Swift, January's Hits, Disc 1January's true stories of what’s happening across digital, from ecommerce traffic, to acquisition costs, over to customer service.
Jenn MacFarlaneJan 312 minChecking in on CheckoutIt's time to embrace checkout as a big part of your ecommerce optimization efforts. Here's why.
Rick KenneyJan 122 minBenchmark Best of... Optimization2021's best benchmarks focused on optimizing the shopping experience.
Rick KenneyOct 15, 20212 minS.O.S: Save One SecondSpeed is a gift. Three gifts, actually. Here's the value of saving one second.
Rick KenneyOct 4, 20212 minFocus on... Seller Lifetime ValueLifetime value isn't just for customers. Introducing SELLER lifetime value.