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Is DTC commerce culture killing conversion
DTC commerce culture has changed. Risk-taking - and with it, innovation - have been all but extinguished.

Rick Kenney
Nov 2, 20233 min read
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Insights Retro - 2023 Q3 - Commerce in transition
Sunsets here on the east coast are already beating 7pm local time, and summer officially concludes across the Northern Hemisphere this...

Rick Kenney
Sep 20, 20233 min read
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The Best of Benchmarks have arrived.
The best of benchmarks for the first half of this year are here. Here are the metrics that are shaping eCommerce, Marketing, and Service.

Rick Kenney
Jul 29, 20222 min read
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Anatomy of the Shopper Journey
The shopper journey is truly a winding one, fraught with twists and turns. This anatomy of the journey provides a view of 'how am I doing?'

Rick Kenney
Mar 11, 20226 min read
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S.O.S: Save One Second
Speed is a gift. Three gifts, actually. Here's the value of saving one second.

Rick Kenney
Oct 15, 20212 min read
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